If you’re considering selling your home—or just want to boost its value—it’s easy to get lost in the typical advice: update the kitchen, renovate the bathrooms, paint and improve curb appeal. While these upgrades matter, there are less obvious, high-impact improvements that can make your home stand out in a competitive market.

Here are strategic home improvements that maximize value and set your home apart.

In 2025, Rochester's real estate market is evolving with record-low inventory, and homes are selling quickly. However, buyers are becoming more selective, often facing multiple bidding wars. If you want to sell at the highest price, it’s no longer just about listing your home—it’s about positioning it to stand out in a competitive market.

If you’ve been house hunting in Rochester, you’ve probably come across listings mentioning "Delayed Negotiations." This strategy can be a bit confusing at first, but it’s a key part of today’s competitive market. Here’s a simple breakdown of how it works and what you need to know.